Project Overview & Scope
Akerrands, a growing brand offering everyday essentials and products through e-commerce, required a reliable and professional online storefront to serve their expanding customer base. Ads Spiders designed and developed a fast, user-friendly, and secure e-commerce website. The goal was to create a clean, trustworthy platform where users could easily browse and purchase products without hassle.
Requirements
Lack of Digital Infrastructure: Akerrands had no proper online platform to showcase and sell its products.
Limited Brand Visibility: The brand needed a professional website to build trust and attract more customers.
Offline-Only Customer Journey: Customers lacked an easy way to browse and purchase products online.
Deliverable
- Fully Functional E-commerce Store: A modern Shopify store reflecting Akerrands’ reliability and professionalism.
- User-Centric Design: Clean, responsive design for easy navigation, product exploration, and fast checkout.
- Performance & SEO Ready: Optimized for speed, search visibility, and scalability for future growth.
Homepage Development Overview
Akerrands Website – Core Design and Functionality Snapshot
The Challenge
Akerrands needed a digital platform that aligned with its reputation for convenience and everyday reliability. The core challenges included:
Brand Alignment: Translating Akerrands’ dependable and trustworthy offline presence into a professional, conversion-focused online store.
Technical Setup: Developing a robust Shopify platform capable of handling various products, categories, and secure payment gateways.
Conversion Optimization: Designing a streamlined layout that guides users efficiently from product discovery to purchase.
Our Approach
Our team at Ads Spiders focused on creating a site that balances simplicity with professionalism, ensuring customers enjoy a smooth shopping journey.
Discovery Phase: We studied Akerrands’ existing audience and identified key buying behaviors to shape the digital strategy.
Custom UI/UX Design: We crafted a clean, user-friendly design emphasizing clear product categories, smooth navigation, and quick access to essentials.
WooCommerce Integration: We implemented essential e-commerce functionalities, including dynamic product pages, secure checkout, and mobile-optimized layouts.
Performance Focus: Optimized images, streamlined navigation, and efficient page structures to deliver fast, smooth user experiences.
Mobile Optimization: Delivered a fully responsive design performing flawlessly on desktop, tablet, and mobile devices.
Enhanced Features: Integrated product filters, cart functionality, search options, and trust signals such as reviews and secure checkout notices.
Ongoing Support: Providing continuous monitoring, content updates, and performance improvements to align with sales goals and customer expectations.
Results & Impact
Akerrands’ new website has transformed its digital presence, bringing real business benefits:
3X More Orders: Since the website launch, Akerrands has seen a significant increase in online orders through streamlined navigation and trust-building design.
Faster Load Times: Optimized site performance ensures fast browsing with minimal friction.
Stronger Brand Credibility: The professional online store has positioned Akerrands as a trusted choice for daily essentials.
Enhanced Shopping Experience: Clear product categories, smooth checkout, and responsive design contribute to higher user satisfaction.
- SEO-Friendly Structure: Keyword-optimized pages and clean indexing have improved organic search visibility, driving steady traffic growth.
